ตำแหน่ง : Director of Sales & Marketing (Laundry Business)
รายละเอียด
Job Title: Director of Sales & Marketing
(Laundry Business)
Job Summary:
The Director of Sales & Marketing is responsible for leading the overall commercial strategy of the laundry business, driving revenue growth, market expansion, and brand positioning.
This role sales, marketing, pricing, and customer engagement strategies, ensuring alignment with financial objectives and operational capabilities. The position plays a critical role in strategic planning, key account management, and business performance optimization. This expands the scope of role provided into a senior leadership and strategic function.
Key Responsibilities:
1. Strategic Sales Leadership
• Develop and execute long-term sales strategy aligned with company growth targets.
• Set revenue budgets, KPIs, and sales targets across all segments.
• Identify and penetrate new market segments (hospitality, healthcare, industry, retail, etc.).
• Lead contract negotiations with major corporate and institutional clients.
2. Business Development & Market Expansion
• Drive expansion into new geographic areas and customer segments.
• Establish strategic partnerships and alliances.
• Analyze market trends, competitor positioning, and pricing benchmarks.
• Lead feasibility studies for new business opportunities and services
• Ensure high levels of customer satisfaction by coordinating with operations for quality service delivery.
3. Team Leadership & Performance Management
• Lead and motivate the sales team to meet and exceed sales goals.
• Provide training, guidance, and support to enhance team performance.
• Monitor sales performance and implement improvement strategies as needed.
4. Sales & Financial Reporting
• Prepare and present sales reports, revenue forecasts, and market analysis to management.
• Monitor key performance indicators (KPIs) and track sales performance against targets.
• Assist in budgeting and cost control to maximize profitability.
5. Marketing & Brand Management
• Develop and implement integrated marketing strategies (offline & digital).
• Strengthen brand positioning in the commercial laundry industry.
• Campaigns, promotions, and customer acquisition programs.
• Driving digital marketing, CRM systems, and customer analytics.
General:
• Revenue against budget or target set out in annual plan
• Number of new customers against budget or target set out in annual business plan
• Customer satisfaction index improvement
Key Qualifications:
1. Bachelor's degree in Business, Marketing, or a related field (preferred).
2. Proven experience in sales, preferably in the commercial laundry, hospitality, or service industry.
3. Strong negotiation, communication, and interpersonal skills.
4. Ability to develop sales strategies and execute business development plans.
5. Experience in managing client relationships and handling customer concerns.
6. Goal-oriented, self-motivated, and results-driven.
7. Proficiency in Microsoft Office and social network platforms.
8. Knowledge of laundry operations and pricing structures is an advantage.
(Laundry Business)
Job Summary:
The Director of Sales & Marketing is responsible for leading the overall commercial strategy of the laundry business, driving revenue growth, market expansion, and brand positioning.
This role sales, marketing, pricing, and customer engagement strategies, ensuring alignment with financial objectives and operational capabilities. The position plays a critical role in strategic planning, key account management, and business performance optimization. This expands the scope of role provided into a senior leadership and strategic function.
Key Responsibilities:
1. Strategic Sales Leadership
• Develop and execute long-term sales strategy aligned with company growth targets.
• Set revenue budgets, KPIs, and sales targets across all segments.
• Identify and penetrate new market segments (hospitality, healthcare, industry, retail, etc.).
• Lead contract negotiations with major corporate and institutional clients.
2. Business Development & Market Expansion
• Drive expansion into new geographic areas and customer segments.
• Establish strategic partnerships and alliances.
• Analyze market trends, competitor positioning, and pricing benchmarks.
• Lead feasibility studies for new business opportunities and services
• Ensure high levels of customer satisfaction by coordinating with operations for quality service delivery.
3. Team Leadership & Performance Management
• Lead and motivate the sales team to meet and exceed sales goals.
• Provide training, guidance, and support to enhance team performance.
• Monitor sales performance and implement improvement strategies as needed.
4. Sales & Financial Reporting
• Prepare and present sales reports, revenue forecasts, and market analysis to management.
• Monitor key performance indicators (KPIs) and track sales performance against targets.
• Assist in budgeting and cost control to maximize profitability.
5. Marketing & Brand Management
• Develop and implement integrated marketing strategies (offline & digital).
• Strengthen brand positioning in the commercial laundry industry.
• Campaigns, promotions, and customer acquisition programs.
• Driving digital marketing, CRM systems, and customer analytics.
General:
• Revenue against budget or target set out in annual plan
• Number of new customers against budget or target set out in annual business plan
• Customer satisfaction index improvement
Key Qualifications:
1. Bachelor's degree in Business, Marketing, or a related field (preferred).
2. Proven experience in sales, preferably in the commercial laundry, hospitality, or service industry.
3. Strong negotiation, communication, and interpersonal skills.
4. Ability to develop sales strategies and execute business development plans.
5. Experience in managing client relationships and handling customer concerns.
6. Goal-oriented, self-motivated, and results-driven.
7. Proficiency in Microsoft Office and social network platforms.
8. Knowledge of laundry operations and pricing structures is an advantage.
แผนก:
Laundry - Laguna Service
จำนวน:
1 อัตรา
ระดับการศึกษา:
ปริญญาตรี ขึ้นไป
เวลาทำงาน:
งานประจำ
เงินเดือน:
ตามตกลง
ผู้ติดต่อ:
Human Resources Department
เบอร์ติดต่อ:
076362300
ลงประกาศเมื่อ:
06 พ.ค. 69
สวัสดิการ
• 2 Days Off per Week
• Duty Meal at Associate Cafeteria
• Uniform & Laundry
• Associate Bus with air-condition
• Annual Year End Bonus
• Group life & Health Insurance
• Outpatient Medical Fee (10% of annum salary)
• Annual Health Examination
• Laguna Central Clinic
• Provident Fund (5% of basic salary)
• Associates Saving Co-Operative
• Long Service Award
• Complimentary Stay at Hotels in the Group
• Duty Meal at Associate Cafeteria
• Uniform & Laundry
• Associate Bus with air-condition
• Annual Year End Bonus
• Group life & Health Insurance
• Outpatient Medical Fee (10% of annum salary)
• Annual Health Examination
• Laguna Central Clinic
• Provident Fund (5% of basic salary)
• Associates Saving Co-Operative
• Long Service Award
• Complimentary Stay at Hotels in the Group
วิธีการสมัคร
If you think you are a high-calibre candidate with the right attitude, please submit your CV with photograph and expected salary to Human Resources Department
Call for more information: 076-362300 ext. 1002
Apply via: https://www.careers-page.com/lagunaphuket
สมัครได้ที่ช่องทาง https://www.careers-page.com/lagunaphuket
Please be informed that only short-listed candidates will be notified.
Call for more information: 076-362300 ext. 1002
Apply via: https://www.careers-page.com/lagunaphuket
สมัครได้ที่ช่องทาง https://www.careers-page.com/lagunaphuket
Please be informed that only short-listed candidates will be notified.
ติดต่อเรา
Google Map
Laguna Resort & Hotels
390/1 Moo1 Srisoonthorn Road, Cheangtalay, Thalang Phuket 83110
ติดต่อ: Human Resources Department
Tel: 076362300
Website: https://www.careers-page.com/lagunaphuket
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